A pool in our area had a free admission day this summer and I’m nothing if not cheap so there we were. Imagine the delighted looks on my kids’ faces when they saw not only a FREE pool, but FREE inflatable bouncers, FREE snowcones, FREE hot dogs, FREE chips, and FREE games with prizes.
All brought to you courtesy of your friends at Crosspoint Church, who were there in their matching t-shirts. They were all friendly but they did not say anything church-y. They just passed out snowcones and thanked us for coming out. They didn’t even say anything about the little basket containing very professional-looking cards with a time and location on them.
My kids bounced until they almost got re-acquainted with their hot dogs while I thought about missionary work.
Fifty years ago, we sent out LDS missionaries who were dressed as the most respected members of society; who were the ages of people who were settling down to mortgages, children, and jobs; who were as educated as, on average, most of the people they met; who met people where they were (i.e., at home). Today, we send out LDS missionaries dressed like parking lot attendants; who are the ages of people who still live with their own parents, who hook up but don’t even date, and who probably don’t work; who are not as educated as, on average, most of the people they meet; and who spend their time knocking on doors that lead to empty houses (soccer practice tonight). The people that today’s missionaries do meet and teach are more often than not the kind who have difficulty integrating into a ward. The people with the same socio-economic profile as your average ward member would not let the missionaries in their home. If they were home. Which they are not.
You’ve got to hand it to those Crosspointers. They set up shop where the likely candidates are: the people who think that Saturday morning is a good time to hit a free swimming pool with the kids are the kind of people who are most likely to be in a pew on Sunday. They are also not the kind of people interested in an aggressive approach, but they might (and many of them did) pick up a little card with a location and a time on it.