I am sure most of you are familiar with the types of “Mormon t-shirts” like these, these, these and these. To me, they are beyond kitschy and have entered the realm of horribly tacky. What bothers me most is how they use the hard and well-built brand recognition of other companies to sell themselves. In the basic legal training I received every year at Old Navy, we learned that our designs needed to be at least 10% different from the original “inspiration” to avoid any “trouble” (not that most designers like to “knock-off” but many of the business-minded people are looking for a “quick buck”). This 10% is obviously hard to calculate, so what it really came down to was, no one should be able to look at a product and identify the company that may have inspired the piece. Now I am hoping that these “Mormon t-shirts” fall into some legal loophole, because of that whole 12th Article of Faith thing, but they still bother me. I know how hard designers and graphic artists work to create original logos and how hard the merchandisers work to develop the brand recognition of that logo. To me, using the hard work of others to sell a tacky “Mormon t-shirt” is just bad form.
Times and Seasons is a place to gather and discuss ideas of interest to faithful Latter-day Saints.
- New Testament Gospel Doctrine Lesson #20
- Julie M. Smith: Chadwick, it is so thorny I hesitate to venture a guess. One thing to keep...
- Chadwick: Hi Julie I appreciated your comparison with Mark and Luke. I wonder your thought...
- Cameron N.: Former Stake President of my singles ward at the BYU Provo, Larry Echohawk:...
- EG: When I was on my mission in Mexico (1980s), we often attempted to spark interest in...
- KLC: Dave, I’m old enough to have experienced first hand days of the Indian...
Notes From All Over
- Elder L. Tom Perry Thanks Members and Friends as Health Worsens May 29, 2015
- Elder Oaks Shares Missionary Assignment Process May 28, 2015
- Elder Cook Calls for Global Effort to Protect Faith and Religious Freedom May 27, 2015
- Mormons Around the World Country Newsroom Websites May 26, 2015 May 22, 2015
- War of 1812, End of Civil War 150th Anniversary Commemorated May 22, 2015
- Church to Monitor BSA Policy Discussion May 21, 2015
Mormon T-shirt Kitsch
August 8, 2005 | 36 commentsBy Carrie Lundell